Responding to Asia’s new normal: Asia Business Outlook Survey 2016 is a publication of The Economist Corporate Network (ECN). It reports the findings from an annual survey of Asian-based executives about their current and anticipated business operating environments.
This year’s survey finds that almost 30% of respondents indicated their outlook for revenue growth in Asia has declined compared to the view held when heading into the previous year. This represents a marked deterioration from the high-level expectations expressed in past surveys. Yet within this “new normal” of lowered expectations, most respondents still anticipated growth of some kind. Prospects for Asia overall are viewed positively with the economies of India, China, and South-east Asia attracting the greatest proportion of bullish sentiments.
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