Your new company

Here we’re committed to growth — for our clients, our people, and our business. We’re a full-service digital agency delivering end-to-end, 360° solutions that drive digital transformation and meaningful customer experiences. We blend creativity, strategy, and technology to help brands connect, engage, and grow in a digital-first world.

We are seeking a highly capable and self-driven Marketing Automation Specialist to join our dynamic global marketing team. This senior role blends strategic planning, hands-on campaign execution, and cross-functional collaboration to support high-impact digital marketing efforts using the Adobe Campaign platform. You will serve as a key link between regional brand marketers, technical teams, and global clients - ensuring seamless campaign delivery, personalisation, and performance optimisation that drives measurable results.

Your new role

• Design and run impactful email campaigns using Adobe Campaign, tailored to various stages of the customer journey.
• Implement automated, trigger-based workflows to nurture leads from initial interest to conversion.
• Configure segmentation and event-based triggers to deliver personalised campaign experiences.
• Manage campaign workflows and distribution lists, applying A/B testing and optimisation techniques to improve results.

• Oversee and enhance the marketing automation platform, including lead scoring, drip campaigns, and audience segmentation.
• Uphold best practices in email hygiene and list management to reduce opt-outs and maintain engagement.
• Resolve technical issues and continuously refine system performance for better campaign delivery.

• Use data insights to drive targeted outreach across email and social channels, improving segmentation accuracy.
• Conduct in-depth analysis of campaign performance to generate actionable recommendations.
• Collaborate with stakeholders to define KPIs and refine strategies for improved marketing outcomes.

• Provide strategic guidance to country and brand marketers on campaign execution and optimisation.
• Coordinate with international clients to ensure campaign alignment, performance tracking, and iterative improvements.
• Lead training sessions to enhance marketers’ skills in digital strategy and Adobe Campaign usage.

• Manage end-to-end execution of marketing projects, from planning to post-campaign analysis.
• Act as a liaison between regional teams and centralised support functions to ensure smooth collaboration.
• Deliver marketing initiatives on time and to a high standard of quality.

What you'll need to succeed

• Bachelor’s Degree in Computer Science, IT, Marketing, or a related field (required).

• 3–4+ years of hands-on experience in digital marketing and marketing automation.

• Proven ability to manage international stakeholders and cross-cultural teams.

• Expertise in Adobe Campaign or equivalent marketing automation platforms.

What you need to do now

If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.

If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion on your career.