As Malaysia continues to battle against and recuperate from the fallout of COVID-19, it has never been more important for businesses to find exceptional talent. Many are now trusting specialist recruitment agencies to source the perfect fit amidst market uncertainties, cost-cutting measures and mounting job responsibilities. But despite investing in expert recruitment agencies, many businesses may be missing a crucial step that would help them get the most out of their investment, says Sarah Tanoue, Business Director for Hays Malaysia.

While organisations in Malaysia continue to brave against the hurdles presented by COVID-19, successful containment efforts have resulted in most businesses operating at full capacity. But while professionals are back at work, it is vital that organisations understand that their expectations and perceptions of organisations have been transformed by the COVID-19 crisis. In order to attract and retain the very best talent in the new era of work, businesses must adapt their approach to attracting, engaging and motivating professionals, says the CEO of recruiting experts, Hays.

The ongoing remote working revolution is not only changing the way organisations function, but also the way they hire. Many organisations in Malaysia are now interviewing remotely, which has led to faster and more efficient hiring processes. However, with remote working likely to become a permanent fixture in the new world of work, businesses are increasingly facing the challenge of communicating their employer brand to potential employees they are interviewing through virtual means.